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VerticalSearch.net For Sale

Posted by Brian Smith at January 4th, 2007

Seems like vertical search is back to being a hot topic these days.

As you probably know, I’m now posting all my non-shopping comparison engine related vertical search stories over at Search Engine Land. At the same time, I’m continuing to run ComparisonEngines and have successfully launched SingleFeed (hope to close a seed round - looking for $150K-$200K - in the next month).

At the same time, I’ve suddenly gotten a number of offers to buy www.verticalsearch.net. I’m now officially considering selling the domain…this doesn’t mean I’m leaving vertical search behind…just don’t need to post my thoughts here when I have platforms like Search Engine Land.

So, anyone interested?
-I obviously think there’s value in creating the premier vertical search blog - ComparisonEngines.com gets aprx. 300,000 page views per month on just shopping search posts which means if I got a $10CPM , I could make $36K off the site/year - VerticalSearch.net could hit a much broader audience (video search, picture search, travel search, local search, job search, news search, etc.) and therefore be much much bigger.
-A directory is a nice idea
-An Info.com type of service that aggregates vertical search services.

But I think there are even bigger opportunities. Yes, the .net extension isn’t ideal, but it’s still a pretty good domain name and the offers I’ve received have been fairly attractive.

If you’re interested, make me an offer: ‘brian at verticalsearch.net’. Maybe I’ll put it up on eBay.

This entry was posted on Thursday, January 4th, 2007 at 11:28 am. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

3 Responses to “VerticalSearch.net For Sale”

JT_Kane says:
January 15th, 2007 at 2:21 am

Hi Brian,
Yes, I’m interested.. Hopefully you received and read my email (FW: verticalsearch.net URL for sale…) as what I suggested there was just a hint of the many ideas I have regarding my use of the verticalsearch.net URL as I would put it to good use. Let me know what you think here or via email.

Thanks,
John

JT_Kane says:
January 18th, 2007 at 9:44 am

Hi Brian,
I send you some follow-up emails in regards to the sale and a offer for this URL. Let me know if you received them today and if this URL has not been sold already, If it has not been sold, I’m still interested and can make an offer.

Thanks,
John

Andy Black says:
December 11th, 2007 at 5:15 am

The E-consultancy/Convera “Vertical Search Survey 2008″ has just been released and reveals some very interesting information.

CPM will be fastest-growing revenue stream for publishers in 2008
Online revenue set to increase while print income flattens or decreases

Content owners must ensure visibility within fragmenting digital landscape by embracing RSS, widgets and toolbars.

Publishers see vertical search as opportunity to ‘reclaim the online community from Google’.

The fastest-growing revenue streams for publishers in 2008 will be internet display advertising and online sponsorship.

Some 72% of publishers are expecting an increase in income from CPM advertising next year and 67% are predicting a rise in digital sponsorship, while print revenues are more likely to flatten or decrease. Just under two thirds (64%) are expecting a rise in paid search (PPC) revenue.

The findings come from a survey which was circulated to members of the Association of Online Publishers (AOP), American Business Media (ABM), Internet Advertising Bureau (IAB UK) and E-consultancy’s early-adopter community of internet marketers.

The research also highlights the need for specialist publishers to react quickly to major changes in the digital environment in order to maintain and increase their market share and visibility.

Publishers need to adapt to maximize their digital revenues at a time of shifting advertising budgets. Trends in digital marketing are leading towards a fragmentation of the online landscape and ‘atomization’ of content. Content owners have a great opportunity to increase visibility for their content through the effective use of vertical search, feeds, widgets and toolbars.

The level of uptake for feeds and customized homepages is very high among this early-adopter audience surveyed but this kind of online behavior will soon become more widespread among knowledge workers across a wider range of industries.”

Some 93% of more than 500 media and internet professionals said that they would be ‘very likely’ or ‘quite likely’ to use a search engine that focused on serving their specific business or work needs.

More than 70% of publishers perceived ‘reclaiming the online community from Google’ to be either a major benefit or a minor benefit from vertical search.

To download a free online copy of the full report, click here http://www.convera.com/survey/